PPC Marketing Agency
Need Customers? Try Paid Search Advertising
We’ll minimize your cost per click and maximize your conversions
As a leading PPC search management agency in New Jersey, Ridge Marketing can help you drive more visits – and conversions – with our results-driven advertising campaigns. We’ve helped hundreds of customers gain traction in paid advertising, raising brand awareness and driving customer interaction.
Businesses make an average of $2 in income for every $1 they spend in Google Ads. — Google
41% of clicks go to the top 3 paid ads on search results pages. — Wordstream
Six Elements of a Winning PPC Campaign
We work closely with you to determine the scope of the project and goals, and we excel at creating end-to-end marketing campaigns that deliver results.
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1
Strategy and Competitive Analysis
We get to know your industry and search goals. We then employ rigorous competitor analytics to learn where we can gain a competitive edge and create a high-level plan for success.
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2
Keyword Research
The right keywords make or break a PPC campaign. We’ll devise terms that will garner the best results and use our know-how to avoid the pitfalls that most management companies miss.
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3
Engaging Ad Copy
We develop compelling paid ads to grab attention and get clicks. Our talented writers are experienced at coupling ad copy with keywords and landing pages to keep quality scores high.
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4
Landing Pages
When a customer clicks through to your website, they immediately judge whether or not the page is closely related to their search. We tailor landing pages to fit customer intent and convert leads.
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5
Reporting & Analytics
Without proper reporting and analytics, a PPC campaign is a shot in the dark. We’re relentless in our pursuit of data, tracking every element so you always know exactly how your campaign is doing.
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6
Continuous Improvement
Closely monitoring PPC campaigns on a regular basis ensures that we’re performing to plan. A/B testing and years of experience guide improvements to ads, offers and landing pages to maximize success.
Our Search Marketing Services Include:
- Search Engine Optimization
- Social Media Marketing
- Local Search Marketing
- Website Design
- Content Marketing
- Website Analytics & Reporting
Our Recent Success:
A Full-Service Google Ads Partner
In addition to creating tailored pay-per-click campaigns across search networks like Google Ads and Bing, we also specialize in organic search campaigns and social media. The goal is simple… to dominate search for you as we have for these organizations:
- 400 new business leads in 8 months
- 350+ infographic downloads
- 44% higher form submission rate
- 9,000+ keywords/phrases
- 650,000 visitors from Google Ads campaign
- 642% increase in new traffic
- 4,000% increase in page views
- 914% increase in web sessions
- 112% increase in form submissions
The Company We Keep:
“We asked Ridge to do everything for us from a website redesign, to revised and refined messaging, SEO, PPC, and many other things. We couldn't be happier with the results.”
Paul Ruderman
CEO, All American Healthcare